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[Appliance News - TV Complaints appliances complaint exposure 2014-10-28]

Taiwan media said the Chinese mainland November 11 "Singles" in recent years has become a "shopping festival", but the Chinese mainland media that too closely the electrical business who promotional competition, raise prices again derived discount flooded with fakes and other phenomena .

According to Taiwan's "Central News Agency" reported on October 23, November 11, 2009, Taobao Mall to single men and women dedicated to the "Singles" into a "double 11 Shopping Festival." Since November 11 each year, Taobao, Lynx, Jingdong Mall, Suning Tesco, Gome and other mainland large e-commerce industry will make this day a lot of promotional activities.

Last year's "two-eleven," Lynx in the day hit 35 billion yuan in sales.

This year's "double-October" nearly, many businesses have begun to rally, but in the past few years, the problems arising from the shopping festival is still not resolved.

Reported that most consumers criticized is fake. According to statistics of China Electronic Commerce Research Center over the years cases of complaints every year, "two-eleven" is the complaint of online shoppers peak period, the volume of complaints is about 1.5 times normal.

Associate analyst China Electronic Commerce Research Center, said Yao Jianfang, because in addition to fake complaint, the price of irrigation, there are issues such as lack of service.

On the other hand, the electrical business person with discounts to attract customers, but secretly secretly adjust the price, every year there are consumer complaints that the purchase of "dual-eleven" during the commodity price but higher than usual.

In addition, there are also those who play the electric business "double eleven special contribution" limit limit, to attract consumers to buy, but in fact, these "special contribution," the quality is quite low.

Reported that the electrical business who are "double-October" big promotion to start the day, in such an atmosphere, the majority of consumers in order to grab cheap gorging, but reports indicate that in 2013, "two-eleven" period, Amazon the price for 19.59% the number of goods, Lynx is 18.68%, 17.49% Jingdong is, the 1st shop was 6.03%. Specials real, in fact, only a small part.